The big thing right now is to sit around and bitch and moan how bad the box office is, how movies suck and how Hollywood is really taking it in the shorts. Films like King Kong are expected to take in $100M the first weekend, and when they don't, the critics (of all shapes and sizes) say, "See, I told you. Hollywood doesn't make good movies anymore!"
Well guess what?
These people don't know what the hell they are talking about!
(There! Said in red bold type so you don't miss it)
These are the same folks that wish for white picket fences, remember the "good old days", and just don't get that the world has changed right in front of their eyes. Hollywood isn't just theaters anymore - in fact, theaters account for a much smaller portion of the income, behind Television and DVD.
(Let's not even get into the fact that we're all choking on video games' dust when it comes to entertainment sales.)
The world of entertainment is changing, and Hollywood has to change with it. You can't just look at box office numbers and say, "That movie is a loser." There are all sorts of factors to consider before you can say a film is awash in red ink.
And the time is coming when the big companies won't need a theatrical release. Big movies sold on the small screen. If you don't believe me take a look at this.
The future of movies isn't big, it's small.
No comments:
Post a Comment