Thursday, January 11, 2007

The Future is Right...Now!

John Rogers has an especially excellent post on the future of television and how things are changing.

This dovetails into what Piers was talking about here...and here. Which was based on my thoughtbleed.

My (random)thought is:

Is John's premise that "nobody gets rich but everybody gets paid" model based on a single series or has he factored in "multiple series overseen by the creating entity or brand?"

(I've seen this happen at York, where we had a small part of the audience embracing the York brand. I would get letters from folks who rented or purchased everything we put out, presumably to find another diamond in the rough, but they really watched them all. Not even I did that...)

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