Thursday, September 06, 2007

This is Something I Could've Used When I Was a Young Pup

T-Works is a cross-divisional and companywide initiative designed to take the Studio’s wealth of animated characters beyond the media where they have an extremely rich history (television, film, home video, consumer products) and make them accessible to fans in a fully immersive and customizable online world. T-Works, which will be ad supported, also marks the first time that all the key characters from Warner Bros. Entertainment’s unmatched family of animated icons, including Warner Bros. Animation, Looney Tunes, Hanna-Barbera and DC Comics are brought together in a single site and tied to a user rewards system.

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